
Brief
Martina is a psychologist and therapist with many years of experience specializing in hypnotherapy and hypnosis. She had a ten-year-old website that, in her words, deserved a bit of a refresh in a minimalist and modern spirit.
The existing website also ranked well in search engines, so the redesign had to be done in a way that did not disrupt the website’s current SEO performance.
Result
I created the website structure (wireframes) and an outline for the copy, which Martina provided herself.
The project also involved microbranding – choosing colours, fonts and designing a logo.
The result is a brochure website requiring not further maintenance – as it is coded, it doesn’t require updates. I manually wrote the website in HTML using a mobile-first approach.